Communications and Outreach Coordinator
Napa Valley Transportation Authority Napa Valley Transportation Authority Napa, CA Napa, CA Full-time Full-time $91,404 - $129,000 a year $91,404 - $129,000 a year 4 days ago 4 days ago 4 days ago Communications and Outreach Coordinator THIS RECRUITMENT WILL REMAIN OPENED UNTIL FILLED HOWEVER, FIRST CONSIDERATION WILL BE GIVEN TO INDIVIDUALS WHO APPLY BY NOVEMBER 17 To be considered, an NVTA application must be submitted.
R sum s will not be accepted in lieu of a completed application packet.
Please visit this link to obtain an online application:
http:
//www.
nvta.
ca.
gov/careers.
SUMMARY OF RESPONSIBILITIES Under administrative direction of the Director of Capital Development and Planning, the Communications and Outreach Coordinator assumes responsibility for the ongoing management and growth of Napa Valley Transportation Authority and Vine Transit system's media communications (including websites and social media platforms), and marketing activities; prepare and disseminate information and marketing materials; coordinate public information activities with member jurisdictions, and other organizations; assist and advise the agency on information strategies and techniques.
This position requires independent judgement and the ability to make decisions in recommending, implementing and coordinating information.
The incumbent must work within broad policy guidelines establishing, interpreting, and carrying out agency policies.
___________________________________________________________________ Salary Range:
$91,404 - $129,000 annually, depending on experience FLSA Exempt:
Exempt
Benefits:
CalPERS Retirement 2% @ 60 for current members of CalPERS from another agency (or reciprocal agency) or 2% @ 62 for new members.
Individual employee participation is mandatory.
NVTA does not participate in Social Security.
457 Deferred Compensation Plan (Employer contributes up to a $1000 annual match) Employer Paid CalPERS Health Employer Paid Dental and Life Insurance Employer Paid Employee Assistance Program Twelve to twenty-six (12-26) days of vacation annually based on years of service Eight (8) paid holidays per year Twelve (12) sick days earned per year with unlimited accrual Ninety-six (96) hours of personal leave per year NVTA is an Equal Opportunity Employer _________________________________________________________________ ESSENTIAL FUNCTIONS Duties may include, but are not limited to, the following:
1.
Act as the on-line media representative for the NVTA, including maintaining the agency's social media (Facebook, X (formerly Twitter), Instagram, and Next Door) platforms and the NVTA and Vine Transit websites.
Run regular social promotions and marketing campaigns and track their success.
2.
Working with transit and planning staff, establish marketing campaign and outreach strategies and objectives for various plans, projects, and programs.
3.
Work with consultants to develop and implement various marketing plans for the Vine Transit system, Travel Demand Management programs, sales-tax measure, and various other programs.
4.
Prepare materials for community events and public outreach meetings and table at several events annually.
5.
Develop, procure, and maintain informational and promotional materials concerning the operations, programs, and services of NVTA and dissemination to the public.
6.
Research, write, and arrange for the publication and distribution of press releases, newspaper articles, brochures, pamphlets, and other news and promotional materials concerning NVTA programs, services, accomplishments and events of public interest.
7.
Coordinate press release distribution to the media; review print media and maintain digital records of activities.
8.
Respond to public comments and requests about the Vine Transit system 9.
Procure NVTA and Vine branded collateral for NVTA and the Vine Transit system 10.
Exercise sound judgement and make decisions related to the content of NVTA's website and social media platforms.
11.
Prepare administrative reports and correspondence 12.
Manage website and graphic artist contractors 13.
Maintain the NVTA and Vine Transit websites, work with project managers to update content on a regular basis.
14.
Assist in production and coordination of various grant applications, slide deck presentations and reports for NVTA and Vine projects and programs.
15.
Maintain a repository of graphics, maps, and other visual materials for slide deck presentations and reports.
16.
Organize, coordinate, and attend/participate in public/community promotional activities and events including evening and weekend events as needed.
17.
Conduct research and analyze data to identify and define target markets.
18.
Perform related duties as assigned.
QUALIFICATIONS GUIDELINES To qualify for this position, an individual must possess a combination of experience, education, and/or training that would likely produce the knowledge and abilities required to perform the work.
A desirable combination of qualifications is described as follows:
Education:
Equivalent to a bachelor's degree from an accredited four-year college or university (or equivalent experience) with major coursework in communications, public relations, or, marketing or a closely related field.
Experience:
Candidates without degrees with demonstrated experience in marketing, graphic design, or communications; experience working with governing bodies and/or elected officials in a local government office with related skills and experience will be considered.
Bilingual in Spanish (oral and written) highly desirable, but not required.
REQUIRED KNOWLEDGE AND ABILITIES Knowledge of:
Principles, practices of public information and marketing.
Principles, techniques, and methods to plan, develop, and coordinate an effective public information/education and media outreach program.
Principles and practices of communications with an understanding of the requirements of various media platforms.
Working knowledge and real-world experience in planning, managing, and executing social media and marketing initiatives.
Working knowledge of website compliance laws and regulations, including Accessibility and data privacy requirements.
Experience planning social media campaigns; knowledge of social media legal guidelines.
Knowledge of emerging communication technologies and platforms.
Knowledge of public sector transportation (desirable but not required).
Graphic design and developing public information materials.
Ability to:
Organize and direct public information, including website and social media platforms Design and production of public communication and outreach materials Write and/or edit pamphlet articles, speeches, scripts, and other materials for public release.
Establish priorities, meet deadlines, and exercise sound judgement; oversee, assign and coordinate with work of assigned staff.
Communicate effectively, both verbally and in writing.
Prepare and maintain accurate and detailed records.
Act as a project manager for graphic design consultants and other contractors; ensuring project delivery is accurate, timely and fits within the scope of work.
Operate a variety of equipment including computers, cameras, scanners and related office and public information equipment.
Aptitude in Microsoft Office Suite, including PowerPoint and Publisher.
Aptitude in graphic design software such as Adobe Illustrator, Adobe InDesign and Adobe Photoshop or other similar software.
Job Type:
Full-time Pay:
$91,404.
00 - $129,000.
00 per year
Benefits:
Dental insurance Employee assistance program Flexible spending account Health insurance Health savings account Life insurance Paid time off Professional development assistance Relocation assistance Retirement plan Tuition reimbursement Vision insurance Schedule:
8 hour shift Work Location:
In person Dental insurance Employee assistance program Flexible spending account Health insurance Health savings account Life insurance Paid time off Professional development assistance Relocation assistance Retirement plan Tuition reimbursement Vision insurance 8 hour shift.
Estimated Salary: $20 to $28 per hour based on qualifications.
R sum s will not be accepted in lieu of a completed application packet.
Please visit this link to obtain an online application:
http:
//www.
nvta.
ca.
gov/careers.
SUMMARY OF RESPONSIBILITIES Under administrative direction of the Director of Capital Development and Planning, the Communications and Outreach Coordinator assumes responsibility for the ongoing management and growth of Napa Valley Transportation Authority and Vine Transit system's media communications (including websites and social media platforms), and marketing activities; prepare and disseminate information and marketing materials; coordinate public information activities with member jurisdictions, and other organizations; assist and advise the agency on information strategies and techniques.
This position requires independent judgement and the ability to make decisions in recommending, implementing and coordinating information.
The incumbent must work within broad policy guidelines establishing, interpreting, and carrying out agency policies.
___________________________________________________________________ Salary Range:
$91,404 - $129,000 annually, depending on experience FLSA Exempt:
Exempt
Benefits:
CalPERS Retirement 2% @ 60 for current members of CalPERS from another agency (or reciprocal agency) or 2% @ 62 for new members.
Individual employee participation is mandatory.
NVTA does not participate in Social Security.
457 Deferred Compensation Plan (Employer contributes up to a $1000 annual match) Employer Paid CalPERS Health Employer Paid Dental and Life Insurance Employer Paid Employee Assistance Program Twelve to twenty-six (12-26) days of vacation annually based on years of service Eight (8) paid holidays per year Twelve (12) sick days earned per year with unlimited accrual Ninety-six (96) hours of personal leave per year NVTA is an Equal Opportunity Employer _________________________________________________________________ ESSENTIAL FUNCTIONS Duties may include, but are not limited to, the following:
1.
Act as the on-line media representative for the NVTA, including maintaining the agency's social media (Facebook, X (formerly Twitter), Instagram, and Next Door) platforms and the NVTA and Vine Transit websites.
Run regular social promotions and marketing campaigns and track their success.
2.
Working with transit and planning staff, establish marketing campaign and outreach strategies and objectives for various plans, projects, and programs.
3.
Work with consultants to develop and implement various marketing plans for the Vine Transit system, Travel Demand Management programs, sales-tax measure, and various other programs.
4.
Prepare materials for community events and public outreach meetings and table at several events annually.
5.
Develop, procure, and maintain informational and promotional materials concerning the operations, programs, and services of NVTA and dissemination to the public.
6.
Research, write, and arrange for the publication and distribution of press releases, newspaper articles, brochures, pamphlets, and other news and promotional materials concerning NVTA programs, services, accomplishments and events of public interest.
7.
Coordinate press release distribution to the media; review print media and maintain digital records of activities.
8.
Respond to public comments and requests about the Vine Transit system 9.
Procure NVTA and Vine branded collateral for NVTA and the Vine Transit system 10.
Exercise sound judgement and make decisions related to the content of NVTA's website and social media platforms.
11.
Prepare administrative reports and correspondence 12.
Manage website and graphic artist contractors 13.
Maintain the NVTA and Vine Transit websites, work with project managers to update content on a regular basis.
14.
Assist in production and coordination of various grant applications, slide deck presentations and reports for NVTA and Vine projects and programs.
15.
Maintain a repository of graphics, maps, and other visual materials for slide deck presentations and reports.
16.
Organize, coordinate, and attend/participate in public/community promotional activities and events including evening and weekend events as needed.
17.
Conduct research and analyze data to identify and define target markets.
18.
Perform related duties as assigned.
QUALIFICATIONS GUIDELINES To qualify for this position, an individual must possess a combination of experience, education, and/or training that would likely produce the knowledge and abilities required to perform the work.
A desirable combination of qualifications is described as follows:
Education:
Equivalent to a bachelor's degree from an accredited four-year college or university (or equivalent experience) with major coursework in communications, public relations, or, marketing or a closely related field.
Experience:
Candidates without degrees with demonstrated experience in marketing, graphic design, or communications; experience working with governing bodies and/or elected officials in a local government office with related skills and experience will be considered.
Bilingual in Spanish (oral and written) highly desirable, but not required.
REQUIRED KNOWLEDGE AND ABILITIES Knowledge of:
Principles, practices of public information and marketing.
Principles, techniques, and methods to plan, develop, and coordinate an effective public information/education and media outreach program.
Principles and practices of communications with an understanding of the requirements of various media platforms.
Working knowledge and real-world experience in planning, managing, and executing social media and marketing initiatives.
Working knowledge of website compliance laws and regulations, including Accessibility and data privacy requirements.
Experience planning social media campaigns; knowledge of social media legal guidelines.
Knowledge of emerging communication technologies and platforms.
Knowledge of public sector transportation (desirable but not required).
Graphic design and developing public information materials.
Ability to:
Organize and direct public information, including website and social media platforms Design and production of public communication and outreach materials Write and/or edit pamphlet articles, speeches, scripts, and other materials for public release.
Establish priorities, meet deadlines, and exercise sound judgement; oversee, assign and coordinate with work of assigned staff.
Communicate effectively, both verbally and in writing.
Prepare and maintain accurate and detailed records.
Act as a project manager for graphic design consultants and other contractors; ensuring project delivery is accurate, timely and fits within the scope of work.
Operate a variety of equipment including computers, cameras, scanners and related office and public information equipment.
Aptitude in Microsoft Office Suite, including PowerPoint and Publisher.
Aptitude in graphic design software such as Adobe Illustrator, Adobe InDesign and Adobe Photoshop or other similar software.
Job Type:
Full-time Pay:
$91,404.
00 - $129,000.
00 per year
Benefits:
Dental insurance Employee assistance program Flexible spending account Health insurance Health savings account Life insurance Paid time off Professional development assistance Relocation assistance Retirement plan Tuition reimbursement Vision insurance Schedule:
8 hour shift Work Location:
In person Dental insurance Employee assistance program Flexible spending account Health insurance Health savings account Life insurance Paid time off Professional development assistance Relocation assistance Retirement plan Tuition reimbursement Vision insurance 8 hour shift.
Estimated Salary: $20 to $28 per hour based on qualifications.
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